Define Media

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Define Media

Category: Coursework

Subcategory: Public Relations (PR)

Level: College

Pages: 1

Words: 275

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Media refers to communication channels which broadcast news or entertainment to people. In most cases, the media channels include all broadcasting and narrowcasting mediums such as the radio, television, telephone, and newspapers among many others. In general, media is a form of communication (Voorveld et al., 41). Also, the term media can be used collectively to refer to the press conferences or news reporting agencies. For instance, in the computer world, media is used to refer to different types of data storages options (Dens et al., 271).
In most cases, computer media is either be hard drives, removable drives, flash memory or the floppy disks. When one wants to bring out a picture from the digital camera into a photo processing store, the common question asked here is the kind of media storage one is using. In this case, the media might be flash disk or the memory card inserted into the camera. Therefore, it is always important to have various views of the world media. This is because; the term has been used to refer to multiple communication or storage devices (Roulet, Thomas & Clemente, 328).
Many scholars have elaborated the concept of media. For example, those intuitions which make use of copying technologies as a form of disseminating communication, refer to media as anything which efficient or economically generate large quantities of products from the targeted groups (Johnson, 1). The mass media itself is a for…

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