Moral Imagination

Moral Imagination
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Abstract
In the recent past companies and organization have been facing a number of challenges, which in return has resulted in the loss and deteriorating reputation in the society. The management of the companies tries to introduce problem-solving initiatives which are only used to bring back a good reputation among their customers but not strictly followed to solve the existing problem. Moral imagination is an essential tool for solving organizations disabilities and weaknesses. Through ethical imagination thinking managers or even support staff can be in a position to identify a problem in a system and to be able to address the alternative of such a system should be performing. Most of the managers and staff have worked for an organization for so long they usually get trapped within the organizational cultures, views and mental habits, which inactivates creative thinking. However, applying moral imagination, managers and workers can be able to view a situation from a different challenging perspective. Moral imagination allows managers and supervisors to understand their employees and the society’s issues and concerns from a perspective entirely different from that of an executive member or management team.
Introduction
African Rainbow Minerals is a mining company based in South Africa. The company has adopted a code of ethics which concerns safety, health and environmental responsib…