Business Case study

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Business Case study

Category: Case Study

Subcategory: Business

Level: Masters

Pages: 1

Words: 275

Student’s Name
Professor’s Name
Course
Date
Team Evaluation
QUESTION 1: CUSTOMER LOYALTY
Excelled. The team excelled in presenting CRM tactics to Ajanta based upon relevant CRM analytical models and evidence-based stratagems. Conveying the importance and defining the deployment of loyalty programs was also executed commendably.
Need to Improve. The team could have improved in accentuating the problems faces by SF foods by better exemplifying certain abnormalities and peculiarities (i.e. late payments). Furthermore, the impartment of limited explanation for program recommendations, customizations, expansion, and the respective ranking system should have been more comprehensive.
QUESTION 2: FOCUSSING MICROSOFT DYNAMICS
Excelled. The team proved successful in utilizing the Indian culture in order to formulate a segmentation strategy wherein relevant CRM explanations were provisioned by grouping up relevant CRM strategies in the form of tiers. This provided a platform for all the members to present pertinent data and make viable suggestions.
Need to Improve. The team could have better defined the risks associated with new and potential accounts while also being more descriptive with regards to the current CRM status of Ajanta, in correlation with its aim to maximize client retention and revenue generation.
QUESTION 3: NECESSITATED METRICS
Excelled. The team performed remarkably in devising a customizable solution, tailor-made in accordance to the CRM need …

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